How to Generate Word of Mouth Advertising as an Online Seller

There are many ways that online sellers can advertise their products. Typically, this includes PPC ads, marketplace-based initiatives and email marketing. One method that sellers often forget though, is word-of-mouth advertising. These sellers are missing a trick, as there are some key benefits to word-of-mouth advertising. Not only is it cheaper than many other forms […]

4 Ways to Boost Your Amazon Sales Rank Quickly

When you’re selling on Amazon, ranking highly in Amazon’s search results is critical. Buyers aren’t going to trawl through page after page of search results to find a product. They might not even go past the first three or four. This means that to be successful, you really need to get your product ranking on […]

How to Compete with Amazon on Price and Service

Competing with Amazon is one of the main concerns that many sellers have about starting a web store. As Amazon’s marketplace has grown, they have become renowned for their attractive pricing and efficient service, something that many sellers fear they won’t be able to replicate.

How to Calculate Your Net Margin on eBay and Amazon

Net margin Amazon

The net margin on Amazon and eBay is the amount you have left after deducting the cost of the product and the cost of sale. You must have the ability to track all costs to ensure you maintain a healthy margin and avoid selling at a loss. That means knowing all the costs associated with […]

Amazon Listing Optimization: 3 Easy Steps to Increase Sales

There are more than 2 million active sellers on the Amazon marketplace. Let that number sink in. The competition to get the consumer’s attention has never been higher. One aspect of your sales strategy plays a more pivotal role than anything else in this regard; your Amazon product listings. Here are 3 key steps to […]

3 Expert Amazon Selling Tips to Increase Sales

We spoke with three Amazon experts to discover what they feel are creative ways to succeed in the marketplace, even if it means thinking outside the box. Ready to get started? 1. Add an “Available on Amazon” button Let’s face it, Amazon has taken over ecommerce. In 2019, it was reported that 45% of all […]

Amazon Australia is the Company’s Fastest-Growing Marketplace

Amazon.com.au went live on Dec. 4, 2017, boasting more than 2,000 third-party sellers within 24 hours, according to business intelligence firm Marketplace Pulse. A month later, Amazon Australia had grown to over 5,000, with an average of 55 new sellers joining every day. But as the marketplace approaches the one year mark, its trajectory has […]

6 Neat Tips to Increase Sales on Amazon

Amazon is now the first place most online shoppers visit on their path to purchase. That’s according to a 2,000-person survey by BloomReach, which found that around 55% of people start their spending sprees by searching the marketplace. Want to turn those browsers into buyers? Here is our round-up of essential tips for optimizing your product […]

What You Need to Know About Amazon Business

B2B ecommerce sales worldwide are expected to top $6.7 trillion by 2020  — and there are plenty of opportunities for online sellers to grab a piece of the pie. Amazon Business, the company’s wholesale marketplace for business customers, is now available in the US, UK and Germany, offering online sellers the opportunity to grow their […]